Say cheese, Beach portraits business on the beach will cost 25k

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WILDWOOD — Want to take professional beach portraits on the city’s beach? It will cost $25,000.

City Commissioners authorized the advertisement for bids that would allow a photography business on both Wildwood’s and neighboring North Wildwood’s beach during a special meeting on March 21.

According to the resolution, each city will charge a $25,000 fee to allow photographers on the beach. Potential bidders may opt to bid on both cities’ beaches for a total of $50,000, or they could choose to stick to one municipality.

Mayor Ernie Troiano said that in past years people have illegally tried to run a photography business on the beach. He said the increase in the contract is another way the city plans on increasing revenue by using the beach.

Commissioners have also voted to introduce beach storage boxes and cabanas as new amenities to the city’s shore. A final vote and possible adoption on those two items is scheduled for March 28.

The city has already approved permits for horseback riding in the off-season and have approved new fees for beach events under an ordinance that requires a $1,500 fee for a single-day event to $2,500 for multiple-day events.

City Administrator Chris Wood said the last time the city paired with North Wildwood for bids for beach photographers, the contract was $22,000 for one municipality and $44,000 for both.

Troiano said that photographers who have a contract to take photos will be allowed to walk the water’s edge and solicit beach portraits.

The mayor said that any event permitted by the city will be off limits to the photographer.

For example, beach photographers won’t extend to special events like Beach Blast soccer, concerts on the beach and Beach Jam camping.

“They won’t have access unless they are a vendor for the event,” said Wood.

In addition to the contractual ban on permitted beach events, the city’s boardwalk is off limits to beach photographers as well.

Bids for photography on the beach were scheduled to be advertised March 26 and April 2. All bids must be received by April 10.

Lauren Suit can be e-mailed at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or you can comment on this story at

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